Margarita Showdown

Scope: Graphic Design
Client: HomeState

The Margarita Showdown is a now annual event put on by HomeState. Restaurants and bars from all over LA participate in the food festival-type competition to vie for best margarita. Every bar/restaurant has their own stand, and those that have purchased tickets can sample and vote on all margaritas. The event brand had to be fun and unique, but work well with the HomeState brand, and use the HomeState colors. The same brand was used for year 2, with the addition of a few more margarita characters. The branding was featured at the event on signage, stickers, and giveaway mason jars.